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Jewelry Shopping in the Digital Age: Consumer Attitudes and Preferences
This survey is part of a academic thesis research and takes approximately ~ 5 minutes to complete. All responses are anonymous.
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For the purpose of this survey,
handcrafted jewelry
refers to pieces that are made with a high level of skill and artistry, potentially involving specialized tools, assembled components, and collaboration between craftsmen.
This goes beyond the concept of
handmade
, which implies a piece is made entirely by hand by one person.
Luxury jewelry
refers to high-quality pieces priced above the mainstream market, often characterized by premium materials, exceptional craftsmanship, and exclusivity.
How often do you purchase jewelry per year?
How often do you purchase jewelry per year?
Never
1-2 times
3-5 times
More than 5 times
Have you ever purchased jewelry online?
Have you ever purchased jewelry online?
Yes
No
What is your approximate annual spending on jewelry?
What is your approximate annual spending on jewelry?
under 100€
100€-500€
500€-1000€
1000€-3000€
Over 3000€
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